Silicon Valley Bank

Silicon Valley Bank

Silicon Valley Bank

Integrating design within the Credit Onboarding team at SVB, to improve usability and increase efficiency of the nCino app

Integrating design within the Credit Onboarding team at SVB, to improve usability and increase efficiency of the nCino app

Integrating design within the Credit Onboarding team at SVB, to improve usability and increase efficiency of the nCino app

Design Thinking User Research & Testing Mapping & Prototyping

Design Thinking User Research & Testing Mapping & Prototyping

Design Thinking User Research & Testing Mapping & Prototyping

Overview

Overview

Overview

Built upon the SalesForce platform, the nCino app replaces the retiring “TurboCar”, and functions as SVB’s loan origination system. In an effort to improve usability and user experience, optimize process and increase efficiency of the nCino app, the ask was to work closely with the Credit Onboarding Product Team at SVB in order to: • Increase speed of product evolution • Align experiences to human behavior • Reduce burden within delivery pods • Ensure digital experiences represent SVB brand values

Built upon the SalesForce platform, the nCino app replaces the retiring “TurboCar”, and functions as SVB’s loan origination system. In an effort to improve usability and user experience, optimize process and increase efficiency of the nCino app, the ask was to work closely with the Credit Onboarding Product Team at SVB in order to: • Increase speed of product evolution • Align experiences to human behavior • Reduce burden within delivery pods • Ensure digital experiences represent SVB brand values

Approach

Approach

Approach

Worked closely across teams within the Credit Onboarding vertical, to assess their needs and identify opportunities for design team-efforts. Co-hosted interviews and facilitated workshops to align on approaches to collaboration and initial efforts needed to get started with the design integration. Created, tested and iterated design wireframes compatible with nCino's guidelines, by incorporating design changes to reduce cognitive load on user and increase ease of use.

© Andrea Makhlouf 2023